Financial Literacy Promotion Project (1-3 ppl per team)

The purpose of the Financial Literacy Promotion Project is to provide an opportunity for the chapter members to demonstrate the skills needed in planning, organizing, implementing and evaluating a campaign to educate chapter members and the general public or an organized group about the importance of financial literacy. To be financially literate, one must be able to confidently read, analyze, and manage their personal finances to lead more secure and satisfying lives. The most basic areas include banking (managing checking and savings accounts), budgeting, and setting and implementing financial goals (short term to retirement). To set and obtain financial goals, one must have a working knowledge of investment instruments, borrowing, and insurance. Further, financial literacy includes an understanding of employment benefits, taxes, and other payroll deduction options. Maintaining good credit can save an individual a significant sum of money in interest savings, insurance premiums, and may even affect one’s ability to secure employment. The Financial Literacy Promotion Project is a chapter project that develops the economic and marketing skills necessary to be successful in a global economy. After learning the economic principles associated with financial literacy, chapter members will utilize their marketing skills to communicate the benefits of financial literacy to others. The project may begin at any time after the close of the previous state conference and run to the beginning of the next state conference.
The Financial Literacy Promotion Project provides an opportunity for chapter members to
- demonstrate their knowledge and understanding of financial literacy
- engage in activity(ies) that clarify and enhance understanding of financial literacy
- plan and implement a presentation or activity(ies) to educate and promote financial literacy to organized groups and/or the general public